MAR ARCHITECTS - MAR EXHIBITION - MAR CONCEPTS are specialized in design, architecture, tradefair, trade, fair, shopdesign, pavilion, expo, world, Weltausstellung, Michael Radtke, architekt, messearchitektur, messearchitekten, messedesign, messeplaner, messebau, messe, ladenbau, pavillon, mar, architects, exhibition, concepts.

L’TUR SHOP REDESIGN ’00-’04 EUROPE

VENUE		Austria, France, Germany, Netherlands, Poland, Spain, Switzerland
CLIENT		L’Tur Tourismus AG, Baden-Baden / Germany
DESCRIPTION		L'Tur had the aim to rebranding the more than 100 shops mainly located in Germany but also in Europe in order to strengthen its leading position on the Last Minute Travel market. The MAR Redesign gives the shops a warm atmosphere to make customers feel that holidays have already begun when entering the shop. This atmosphere is produced by using appropriate materials as well as a well-balanced lighting. In contrast to this cosy atmosphere stands the fact of last-minute travelling, which requires quick decisions. This is taken into account by mounting clocks showing different world times as well as a specially designed calendar indicating exactly the days for which the holidays can be booked.
AREA		Smallest shop: 20 sqm Biggest shop: 90 sqm
BUILDER		VOBLO Innenausbau GmbH, Velbert/Germany GLOBE EXPO International BV, Maastricht/Netherlands Storck Ausbaugesellschaft, Gelsenkirchen/Germany Mänz & Krauss, Berlin/Germany Baierl & Demmelhuber, Töging am Inn/Germany PICO Art International Pvt. Ltd., Singapore
DATE		2000-2004